There have been mixed results in the FMCG market over the last few
months. Confidence is returning in some areas, with Proctor & Gamble
confident enough to fund an estimated £3 million investment in youth sports
initiatives. However, there have also been disappointments, such as Tesco’s low
trading figures following the ‘Big Price Drop’. This has led to a highly
competitive job market, but one that still offers huge opportunities for
talented professionals.
The main requirement for FMCG salespeople at the moment is to
demonstrate how they can deliver revenue to the bottom line, identify
profitable partnerships and consistently exceed targets. Companies need
talented professionals who can cultivate relationships with key buyers and
generate new revenue streams. Following the recession, companies know there are
a number of available salespeople and are willing to wait until they find the
best candidate for the role.
However, when they do find the right person, they are willing to
tempt them away from competitors by offering guaranteed bonuses and increased
benefits packages, as they recognise the importance of these people in the
current market. Companies are aware that the best salespeople are often those
who are happy in their current position and not actively looking for a new
role, meaning they are willing to offer generous packages to attract them.
Can you
succeed in the current FMCG market? To find out how our expert consultants can
help you to find your next job, please visit our website.
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