The media and advertising industry is evolving constantly. Hype
around all aspects of digital media, and in particular social media, has had a
large impact on the industry as we become a more technologically driven
society.
Social media now plays an important role in marketing and is
becoming an integral element of many consumer campaigns. Businesses are using
social media to bridge the gap between themselves and customers and to develop
a greater understanding of their target audience. Although developers with
experience of technical aspects such as pay per click advertising (PPC) and
search engine optimisation (SEO) are still very much in demand, social media
specialists who can demonstrate how they can significantly add value to online
campaigns are most highly sought after.
Do you have
proven experience in creating value through social media or other digital media?
To find out how our expert consultants can help you to find your next job,
please visit our website.
