The global economic slowdown, along with the rising energy and materials costs, has had a large effect on manufacturers, and executives have needed to introduce smart growth strategies to aid recovery. A strong sales team with a robust business development plan are vital to these plans.
Demands for export have played a key role in the recovery of manufacturing. Exports to non-EU countries hit record levels in October 2011 and have remained strong. The value of exports to Brazil, Russia, India and China has increased by 150% in the last five years.
Companies are looking for salespeople with existing accounts in order to leverage these relationships, with key account managers remaining a prime target. The ability to win new customers is highly important, and specialist sector knowledge within specific accounts is also highly valued.
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